What's in this book?
Carrying out marketing strategy in real estate business is tough, as you are not dealing with customer of 1k – 2k product. You are searching for customers who are actually ready to spend in lacs and crores
- Identify your target customer
- Develop goals
- Determine your unique selling proposition
- Determine tools/ platforms and budget for each strategy
- Measure performance
- Project launch/ Sole selling MAP